When it comes to compelling advertising campaigns, people think it’s always about the creative. While the visuals certainly matter, there are other factors like placement, bidding strategies, budget optimization, and keyword research that enhance the campaign so that it has the highest possible conversion rate.
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Facts and Figures: Paid Search in 2020
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Pay-per-click advertising is one of the most historic ways to expand your reach and build brand visibility within search engines. However, it’s gone beyond that with new networks, social media, and video.
We see that when businesses use paid search, they receive thousands of new visits based on innovative keyword strategies and speed up the customer journey. As more customers research your brand and find your paid search campaigns, you can direct these consumers directly to what they’ve been searching for.
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Paid search is as much about creative as it is the strategy. We partner with clients to discover their business goals and capture their brand with incredible creatives. From video to carousel images to dynamic product ads, our creative department will show you visually stunning ads that were made to capture your target audience’s interest.
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Mailing Address:
40 W Williamsburg Rd, #733 Sandston, Virginia 23150 |