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  • Home
  • Available Services
    • Lead Generation
    • Graphic and Web Design
    • Social Media Marketing
    • Email Marketing
    • Search Engine Optimization
    • Paid Search Ads
    • Web Analytics/ Conversion Optimization
    • Brand Promotion
  • About
  • Contact Us
Fresh Idea Media Group

Where fresh Ideas
​grow your business

​

How To Master Email Marketing with Strategic Roadmaps

From programmatic email marketing to audience segmentation and lead nurture series,
Fresh Idea Media Group can improve your programs with measurable results.

Innovative Email Marketing That Drives Results

More than 50% of American consumers check their personal email accounts more than 10 times per day,
​according to Campaign Monitor.
Are your customers seeing your message?
 
Email marketing is one of the most historic ways that businesses contact customers online, but single, one-time blasts and old autoresponders are not the way to go anymore.
 
Fresh Idea Media Group creates focused email marketing strategies that are aligned with your business goals. Do you want to re-engage your customers? Do you need multiple lead nurture programs? What about hyper-focused predictive sends? We've got you covered.
 
Our email marketing team is driven by data and creative. We assess your current email marketing and create a custom plan to increase results and ROI. We monitor the latest trends, going beyond best practices to transform your email marketing into something that improves your relationships with customers in every segment. 
Picture of two animated peanuts with arms and legs pushing the @ sign.
We help some of the world’s most innovative brands with:
  •  Email Service Provider Setup and CRM Integration
  •  CX and Program Design
  •  Lead Nurturing Programs
  •  Email Content Strategy
  •  Marketing Automation and Programmatic Email
  •  Strategic Roadmaps
  •  Audience Segmentation and Insights
  •  Attribution Modeling
  •  Business and Program Goal Alignment
  •  Performance Analysis
  •  Custom Email Reporting
You’ll work with a team of designers, developers, and copywriters to create beautiful, responsive emails that inspire your customer to take action. Let our team work with you to optimize and build email campaigns that truly work.
Talk To an Email Marketing Specialist

Nurture Your Audience With Proven Email Marketing

Why not cultivate the customers in your own back yard? With email marketing and data-driven marketing automation, you can re-engage old customers, bring in new prospects, and service your current customers with incredible content. ​
What can our email marketing services do for your business?
  •  Improve all aspects of digital marketing and lead generation
  •  Refresh interest in products with new campaigns
  •  Lower marketing costs by using your own email list
  •  Increase conversion rates
  •  Automatically respond to customers and leads
  •  Increase customer lifetime value
  •  Retain customers for longer periods of time
  •  Inform, educate, and entertain with incredible email design
Facts and Figures: Email Marketing in 2020.
  •  99% of consumers check their email every day.
  •  Businesses that use segmented campaigns see a 760% increase in revenue.
  •  The majority of email opens are on mobile devices.
  •  35% of business professionals check their email throughout the day on mobile devices.
  •  73% of millennials prefer communications through email.
  •  The most opened emails relate to hobbies.
  •  78% of email marketers saw an increase in engagement over the past year.
Email marketing allows you to speak directly to customers, maximizing your opportunities through nurturing email series and timely communications that make your customers want to interact with you.
Email marketing is one of the best things you can do
to ​improve your business without spending too much.
While there are some costs to setting up an ESP like Constant Contact or SalesForce, we know how to reduce those costs and generate revenue through targeted email campaigns.

What is Marketing Automation?

Everyone knows about email blasts, but what you may not know is the amount of automation available for today’s businesses. Not only can you program all kinds of email series, but you can segment your audience and set up automatic communications based on their interests, communication preferences, and actions that they take.
 
It’s how we assist customers with integration of data-driven and dynamic campaigns across the web. You never have to worry about customers not receiving an email after placing an order or receiving a thank you email that inspires them to purchase something else a few days later.

Let us create optimized content and email designs that will make your customers convert on click. 
Picture of a woman in her dress shop standing at the counter checking her laptop for email.
Picture of a man eating a meal while checking his cell phone.

Become a Client and Get a Free Email Marketing Proposal

Amp up your revenue and connect to your customers directly via email. Re-engage old audiences and build new nurturing programs to welcome customers. We’ll craft natural and authentic campaigns that get results.​
Talk to An Email Marketing Specialist
Mailing Address:
40 W Williamsburg Rd, #733
Sandston, Virginia 23150
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