How To Increase Business With Fresh Ideas For Branding

Marketing trends may change, but one thing is true: everyone loves free swag!
From t-shirts to pens to thoughtfully crafted personalized items,
there are many ways to promote your business with branded products.

Create Essential Swag For Your Business

Whether you’re a small business or startup, swag offers a lot of new ways to attract customers and build brand awareness. If there’s one thing that always brings in traffic, it’s free stuff. That’s why swag absolutely rocks for any business.

Fresh Idea offers creative product design for all types of swag. We know how valuable swag can be when done right, and with the latest promotional products, you can head to industry gatherings, special events, and conferences with everything you need.

Did you know…

Nearly 90% of consumers keep promotional items for more than a year.
Your customers are 2x as likely to have a positive experience with your swag than online advertising.
85% of consumers said they remember the names of companies who gave them free products.

Our clients use promotional products for all kinds of swag bags, inserts, marketing materials, and more. This small piece of branding works wonders for your visibility, and when customers use free items to return to your business, they actually convert again and again.

Picture of branded coffee cup outdoors on wood.

How Swag Helps Grow Your Brand

When it comes to promotional items, consumers are looking for things that do something for them in an unexpected way. For example, something as simple as a promotional piece of drinkware can hang around in your customer’s cabinet for decades. That’s marketing that never stops.

Here are some things to consider about the longevity and permeability of swag:

More than 50% of consumers own promotional drinkware with logos from places they shop
50% of people hold onto promotional writing tools
Almost 30% of consumers own promotional calendars and more than 75% bring these to work to display
50% of consumers own outerwear with logos
75% of people keep swag because it’s useful

Creating a sick swag bag is all about knowing your target audience and what they’d like as a promotional product.
It’s also important to give away products that are within your budget but useful to your audience.

Get Swag Essentials With Fresh Idea Media Group

Ready to design some sensational swag? We can help you with your idea and offer some strategy of our own. Ideally we help you find a balance between what’s fun and valuable for your audience and your budget. Our creative team can help you personalize and create the perfect swag for any occasion as well.

Sometimes the best free swag is a product sample that’s slightly altered to save on costs. For example, trial sizes in promotional colors or a small sampling of products packaged together. These can be used for giveaways, contests, or free promo items with purchase.

Show Me the Swag!

Some of the swag essentials we’ve created for clients include:

Desk accessories
Branded calendars
Notebooks
Alarm clocks
Magnetic phone holders
Stickers
Pins
Hats
Drinking bottles
Wearables: wristbands, headbands, socks, etc
T-shirts, sweaters, and other tops
Car mobile chargers
LED flashlights
Key chains
And many more!

Work With Creatives One-on-One For Personal Branding

Building the perfect branded promotion takes strategy and market research. You want to make sure that your investment leads to happy customers who want to include your brand in their lives. This is why it helps to work with a creative team who understands product design.

From colors to sizing to vector illustrations, promotional products simply look and feel better when they’re customized for the brand. It can also help you get more conversions and sales.

Arial photo of people gathered into the shape of a megaphone

Become a Client and Get a Free Swag Proposal

We want to help your brand create lifetime customers. What can we create for you today?

Talk to a Swag Specialist